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As for the client. I always (some exceptions) include an outline of the process.
A certain amount of concepts of the design at the first stage, then a round of feedback from the client, then I incorporate the feedback, then 2nd round of feedback from the client and that's the final product.
If the client still isn't happy, I proceed to charge an hourly rate for the extra time.
It shouldn't be your fault if the client can't describe what he wants, providing you accurately incorporate his feedback.